Homegrown brand Madison The Label features contemporary staples inspired by trending designs. Founded by sister duo Denise and Nellie in 2010, the brand encompasses trend-savvy it-girl vibes to create a curated collection of chic designs that will take you from workplace to weekend and everywhere in between.
The label delivers minimalist designs and simple silhouettes that capture of-the-moment trends. Each piece offers an effortlessly chic vibe, synonymous with Australia’s own laid-back culture. Grounded in a predominately neutral palette, each season offers a range of polka dot prints, striped basics, figure-framing dresses, delicate knits and on-trend silhouettes. From button-up shirts, printed tees, layered dresses and floral prints to chic culottes, boxy blouses and daring jumpsuits, the label caters to every style.
Whether you prefer classic designs or cutting-edge fashion, Madison The Label is sure to impress. Look no further than THE ICONIC to browse and shop the brand’s latest collection. You’ll love our carefully curated offering of confidence-inspiring garments. Whether you’re shopping for workplace staples, everyday essentials, off-duty pieces or an outfit for your next big occasion, our latest drop from Madison The Label has got you covered. From wardrobe staples to on-trend designs, you’re sure to find the perfect addition to your weekly rotation.